Long Live the Kings (LLTK) is a Northwest non-profit committed to restoring wild salmon and supporting sustainable fishing. Since 2011, the organization has come to us to produce a specialized summer appeal in support of their international Salish Sea Marine Survival Project, a comprehensive initiative to restore salmon and orca whales in Puget Sound and the Strait of Georgia. The appeal–a self-mailer–utilizes the project’s unique brand elements, informative metrics, and imperative language to encourage recipients to donate. It also includes a perforated, tear-off donation panel. Additional Services Provided: Strategic Marketing Consultation, Copywriting, Photo Editing, Direct Mail Coordination.