Salish Sea Marine Survival Project

 CLIENT: Long Live the Kings    CATEGORY: Branding     ORG TYPE: Nonprofit

Salmon recovery nonprofit Long Live the Kings asked us to craft the visual identity for their hallmark, multinational partnership to restore salmon to Puget Sound and the Strait of Georgia–the Salish Sea Marine Survival Project. Because the effort is a collaboration between US and Canadian scientists, we wanted to represent the two countries in the project logo, as well as salmon. We chose colors that are suggestive of those present in the artwork of the Coast Salish peoples.